Posts
An Intelligent Virtual Assistant is a computer program that mimics
human interaction in order to carry out specific tasks, such as client service.
Intelligent Virtual Assistants are now used for various applications across
several industries. In business, they may be employed by call centers and BPO
firms to assist their clients in completing tasks that may be tiresome or
time-consuming for them. They also provide services like data entry, typing,
speech transcription, answering phone calls, email and transcription. In the
education sector, Virtual Assistants provide tuition management services and
bookkeeping among others.
There are two main technologies that make up this type of a
Virtual Assistant: the visual, artificial intelligence (or VAI) and the verbal
artificial intelligence (VAA). The Virtual Assistant programs are able to
detect key information in conversations, and then communicate this information
through appropriate user interfaces. This enables a Virtual Assistant to
understand, process, and reply to customer queries in a natural manner. Because
of this, most Virtual Assistants operate on a "self-service" basis
whereby they can suggest or even direct the customer in certain ways to make
certain tasks easier. In addition, the software also provides the client with
an interface that allows them to control their VA via chat or telephone.
Market Dynamics
Increasing generation of data is expected to propel growth of the intelligent
virtual assistant market. For instance, according to International Data
Corp, the total volume of data is expected to reach 175 zettabytes in 2025, of
which around 80% is expected to be unstructured data.
Emergence of Covid-19 is expected to offer lucrative growth
opportunities for players in the intelligent virtual assistant market. Various
sectors have begun adopting intelligent virtual assistant to avoid human
interaction and to contain the spread of the novel coronavirus.
Factors such as high cost and complexity associated with virtual
assistant along with lack of skilled personnel are expected to restrain growth
of the global intelligent virtual assistant market.
Major players operating in the global intelligent virtual
assistant market include, NextIT Corp., eGain Communications Corp., Creative
Virtual Ltd., Conversica, Inc., Artificial Solutions Ltd., Creative Virtual
Ltd., SpeakToit Inc., Anboto Group., IntelliResponse Systems Inc., Nuance
Communications Inc., Five9 Inc., and CodeBaby Corp.
December 2020: Conversica, Inc. announced a reseller agreement
with Affinitiv, a leading provider of data-driven marketing and software
solutions to the automotive market. Through this agreement, Affinitiv is
tightly integrating Conversica Intelligent Virtual Assistants with Affinitiv’s
XRM platform, giving dealerships a highly reliable and seamless exchange of
data to accelerate retailer performance and enhance the vehicle shopper’s
experience.
No comments:
Post a Comment